Spotify Technology is mulling adding full-length music videos to its app, which could help the popular music streaming platform compete with TikTok and Alphabet Inc’s (GOOGL.O) YouTube, Bloomberg News reported on Friday, citing people familiar with the matter. The company, which did not immediately respond to a Reuters request for comment, already allows artists to upload looping GIFs, which play when a music track is playing. The feature, which Spotify describes as ‘album artwork for the streaming age,’ lets an artist add an 8-second visual loop to a song that will replace traditional album art when the song is played … Continue reading Spotify Considering Full-Length Music Videos on App